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Examples In Joint Venture Marketing
   
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Myrtle Beach Tee Times ' A Quick Glance
Planning a golf vacation in Myrtle Beach' Here are six things to know before planning your next golf outing to the Grand Strand.
Flights .....
Planning a golf vacation in Myrtle Beach' Here are six things to know before planning your next golf outing to the Grand Strand.
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"Examples in Joint Venture Marketing" by GL Foltz
Do you take advantage of joint ventures? If not, you're leaving
a very powerful tool on the table.
Golf Pro, Friend Or Foe
Thinking about taking a lesson to improve your game' Confused about where to start your search for "Mr. Right" THE teaching pro' Will the high profile instructor have more to offer' What if you .....
Joint ventures are partnerships formed for the purpose of theThinking about taking a lesson to improve your game' Confused about where to start your search for "Mr. Right" THE teaching pro' Will the high profile instructor have more to offer' What if you .....
mutual benefit of all parties involved. Joint venture marketing
can involve advertising but not *only* that. It isn't just
barter, it's much more than quid pro quo.
Joint venture marketing is sharing ideas, innovation and
complimentary resources and products.
Joint venture marketing isn't confined only to network
marketing... (though for network and multi-level marketing to be
legitimate, the concept of 'joint venture' must be central or
someone in the partnership isn't pulling their weight.) Joint
venture is all about creating opportunity and success. It is
mutual support. A joint venture is greater than the sum of it's
parts... which is what makes it such a powerful tool.
A business may struggle to succeed not because of what it does
well... the struggle might be a result of what it lacks.
For instance, Charlotte Advertser may excel at getting the word
out about her product or service, but she might have trouble
managing customer relationships. In this example, Charlotte's
business might have a long string of one-time sales -- but no
repeat customers to get her business established.
Charlotte must immediately either learn CRM (Customer
Relationship Management) or find someone like Chuck Followup
who's advertising skills aren't on the par of Charlotte's; but
who is awesome at creating lasting bonds with an existing
customer. Another plus for such a possible partnership between
the two businesses would be if their businesses compliment each
other.
That's one example of how a joint venture opportunity might
present itself. The possiblities are infinite.. limited only by
your imagination and creativity.
Take the case of Dave Coder. He eats, sleeps and breathes web
programming. He has done well with his web design business, but
has reached a plateau in acquiring new customers because of the
fierce competition in his field. One day he meets Joseph Upline
who has been trying to find ways to help his downline to recruit
effectively. Dave suggests that a custom info request form would
be an inexpensive and useful way for Joseph's downline members
to get more leads. Inspired; Joseph and Dave work out an
agreement where Dave offers his service to Joseph's down-line
for their websites. Dave and Joseph have now both addressed
their individual problems together... Dave has the new customers
he was looking for and Joseph has provided a way to get leads
for a much more active downline.
Joint ventures don't have to be limited to just two partners.
Beth Artistic, a luggage supplier, met Glenn Phraseturner, a
vacation planner. Beth and Glenn realized that they each had
businesses that compliment each other. The two were discussing a
simple cross-advertising venture: Beth offering her products to
Glenn's vacation clients and vice versa.
Enter Anne Golfpro (who happens to also sell a custom golfball
line on the side.) Anne has an online forum for her very large
niche clientelle (mostly clients [and their contacts] from the
private golf club where she serves as the club pro.) But Anne's
website doesn't generate much new business for her golfball
line.
Beth and Glenn offered their webdesign and copywriting skills
and in exchange Anne allowed them to market to her high number
of clients and forum visitors.
Play Golf On The Costa Del Sol
The Costa del Sol, recently renamed the Costa del Golf, is an absolute
Paradise for golfers of all standards. Offering some world-class golf
1.) Luggage, vacations and golf complement each other,
2.) Anne gets a hugely effective website design to boost her
sales, *and* is able to offer her clients some value-added
offers from Beth and Glenn,
3.) Beth, Glenn and Anne share advertising to each other's
client database!
Creativity, innovation and opportunity are only as far away as
your next contact and are just a few of the benefits of joint
venture marketing.
The Costa del Sol, recently renamed the Costa del Golf, is an absolute
Paradise for golfers of all standards. Offering some world-class golf
1.) Luggage, vacations and golf complement each other,
2.) Anne gets a hugely effective website design to boost her
sales, *and* is able to offer her clients some value-added
offers from Beth and Glenn,
3.) Beth, Glenn and Anne share advertising to each other's
client database!
Creativity, innovation and opportunity are only as far away as
your next contact and are just a few of the benefits of joint
venture marketing.